-
Domain Names - Your domain name (your 'www' address) is central to the your internet identity, and is as important as your company name or logo.
- Choose a Memorable Domain Name
When choosing your domain name, it's important to have a domain name that is simple and memorable, yet at the same time properly describes your business. - Kewords within Your Domain Name
Most searches are done using phrases or themes and not by website name. If your site's most popular keyword is contained within the domain name itself, your site has a greater chance of being listed near the top in search results for that keyword. - Buy Variations of Your Domain Name
It is also a good practice to register variations of your name, including different spellings, product names, taglines, and associated words. One of the reasons for this is to ensure that these unused domain names don't end up falling into the hands of competitors. Yet more important, when people attempt to search for your site and enter a variation of your domain name they will still end up finding your site. - Multiple domains = better rankings
Owning multiple domain names can help improve your search engine rankings and is part of our advanced search engine optimization plan.
